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Sales season - How to prepare your feeds?
Sales season - How to prepare your feeds?
Charles BARAT avatar
Written by Charles BARAT
Updated over a week ago
sales season

📅 The French Winter Sales start on Wednesday, January 10, 2024 at 8 a.m. and end on Tuesday, February 6, 2024 inclusive 📅


To help you update your product catalogs, our teams have prepared this article for you.

1 - General recommendations for your feed import

The display of sales is based on the field " crossed out price " which must contain from D day (a few hours before to be sure) the price of product before the sale period. The "price" field must contain the new one product price (ie: the sale price).

A few days before the D day, we recommend that you proceed to a check of the correct matching of your fields "price" and "crossed out price" within the "mega- mapping".

The day before D day, we recommend that you update your prices in the feed transmitted to us from the end of the afternoon in order to ensure that all the channels will have your discounted prices on time.

Attention: Some channenls require sale prices to be provided by a specific time / date, we invite you to carefully read the table below to know details of the channenls you work with.

It should be noted that some channels require you to also transmit dates start and end of sales, see details below.

Important : any product with a "crossed out price" different from the "price" during the periods of sales will be considered by BeezUP as sale. If it wasn't, he you will have to counter the effects of the automations described below

2 - Recommendations for your exported feeds

Although the vast majority of channels rely primarily on the field "crossed out price" to display the sales, some have other requirements. Table below summarizes them. Don't forget to match your price column crossed out with the field provided for each channel.

Remember you can use Custom Fields to modify some information in your flows 🔵Example: add the word SALE in your descriptions.

If, however, despite these explanations you have any questions, do not hesitate to submit a ticket.

Channel

Further information

Amazon*

Field crossed price: yes
Dates fields: yes

The "StartDate" and "EndDate" fields are automatically generated by BeezUP if your price and crossed out price fields are correctly mapped to "Saleprice" and "StandardPrice" respectively.

Auchan*

Field crossed price: yes
Dates fields: yes

Make sure to send this file to your Auchan account manager.

- Comply with the legal conditions related to Sales for online sales.

- Send Auchan the list of your sales offers via the matrix in PJ before December 29, 2023 - 12 noon (in order to include your products in future operations (shops, flaps, etc.)

- Integrate your Sale prices in Mirakl on January 2 before 5 p.m. (via your offer feed, "discount-price" and "price" tag) with a start date of January 10 ("discount-start-date" tag => 2024 -01-10).

Boulanger*

Field crossed price: yes

No concept of sales, promotion price only.

Cdiscount*

Field crossed price: yes
Dates fields: yes

Please follow the documentation available as an attachment.

Note: the fields "Reference price Balances", "Sales mechanics", "Discount (%)", and the start / end dates of sales are automatically generated by BeezUP if your crossed out price and price fields are correctly mapped respectively to “Price (€) (including tax)” and “Reference price (€) (including tax)” on the “Cdiscount API” network.

To ensure the display of your offers as soon as the sales open, we invite you to submit your files / feeds of commercial information updates at the latest 72 hours before the launch of the operation.

Cherchons.com*

Field crossed price: yes
Dates fields: no

The finalized flows must be provided to Cherchons by 8 a.m. on june 29th.

Note: The "balance" field is automatically filled in by BeezUP if you map a crossed out price for Cherchons.

PLEASE NOTE: product titles and descriptions must not change between the day before the sales and the next day

Conforama*

Field crossed price: yes
Dates fields: yes

Make sure:
1) send this completed excel file to [email protected].
2) that your "price" and "discount-price" are mapped correctly on D-day.
3) that the date fields be filled in with the sales dates:
- discount-start-date: 2024-01-10
- discount-end-date: 2024-02-06

Important Notes:

- Without prior declaration (point 1) your products will not appear in Conforama's "Sale" inserts.

- We ask for a minimum reduction of 20% to participate in this operation.

- We invite you to complete the attached file and send us a return on June 18.

Darty*

Field crossed price: yes
Dates fields: yes

The sellers will have to set up promotions in good plan which will then be published on the site. In order to be further promoted, they should contact their Darty account manager with the list of promotions and exclusive deals will be selected.

Sellers who do not have an account manager can contact our support directly.


The "discount-start-date" and "discount-end-date" fields are optional and allow you to limit the promotion in time. If you want to configure these fields on the start and end dates of the balance, here's how to complete them (yyyy-mm-dd):

- discount-start-date: 2024-01-10
- discount-end-date: 2024-02-06

eBay Commerce Network (ex Shopping.com)*

Field crossed price: yes
Dates fields: no

Please follow the available documentation here.

Fnac

Field crossed price: yes
Dates fields: no

Please follow the available documentation here.

Note: If your "Price" and "Price_promo" fields are mapped correctly, then BeezUP automatically fills in the necessary fields for the declaration of your balances: "promotion-type", "promotion-discount-type", "promotion-discount- value "and" promotion-sales-period-reference "," promotion-starts-at "and" promotion-ends-at ".

Google Shopping*

Field crossed price: yes
Dates fields: yes

The crossed out price field is the "sale_price" field. Automatically, BeezUP will transfer your lowest prices there in accordance with what Google requests.
Dates: they must be included in the "sale_price_effective_date" field, in YYYY-MM-DD format (ex: 2024-01-10), by separating the start and end date by a slash (/).ex: 2024 -01-10T08: 00 + 0100 / 2024-02-06T23: 59 + 0100

Google Shopping Actions*

Field crossed price: yes
Dates fields: yes

The crossed out price field is the "sale_price" field. Automatically, BeezUP will transfer your lowest prices there in accordance with what Google requests.
Dates: they must be included in the "sale_price_effective_date" field, in YYYY-MM-DD format (ex: 2024-01-10), by separating the start and end date by a slash (/).ex: 2024 -01-10T08: 00 + 0100 / 2024-02-06T23: 59 + 0100

Go-Sport*

Field crossed price: yes
Dates fields: yes

Go-Sport recommends that sellers make their settings in their offer flow no later than the day before the sales ("sales" flag + crossed out price + dates).

Just make sure your "price" and "discount-price" are mapped correctly.

BeezUP then automatically takes care of filling in the "operation-co" field to the value "Balances"

Idealo

Field crossed price: yes
Dates fields: no

- During the sales period the offers are also classified by price. The flows are collected every 30 minutes on average by Idealo.

- In order for the promo prices to be displayed correctly on Idealo, it is imperative that the promo prices are entered in the feeds in a "Promo price" column (the title of the column does not matter). Only if this is not possible the promo prices can override the "normal" prices during the sales period. Do not hesitate to have your configuration checked by Idealo before the sales period.

- Make sure that the sale prices do not appear in the feeds before the official time (if the sales are regulated) of the beginning of the sales.

- Once the sales period is over, the files must be updated without delay.

Intermarché*

Field crossed price: yes
Dates fields: yes

Make sure your fields:
> "price" and "discount-price" are mapped correctly.

BeezUP then automatically takes care of filling in the "opeco" field to the value "Balances"
> "discount-start-date" and "discount-end-date" fields indicate the correct durations of your products' sales.

Example:
- discount-start-date: 2024-01-10
- discount-end-date: 2024-02-06

Kelkoo*

Field crossed price: yes
Dates fields: no

Official documentation available here

Note: The "flag" or "occasion" field is automatically filled in by BeezUP if your price and crossed out price fields are correctly mapped for Kelkoo.

Leguide*

Field crossed price: yes
Dates fields: no

The display of balances is based on the "crossed out price" field which must contain from day D (or for security reasons a few hours before) the price of the product before the balance period. The "price" field must contain the new price of the product (ie: the sale price).

Note: The "type_promotion" field is automatically filled in by BeezUP once a crossed out price has been indicated.

Netaffiliation*

Field crossed price: yes
Dates fields: no

No specific recommendations apart from the fact that the feeds must be updated before 8am.

Documentation available as an attachment.

Note: The "Promotion" field is automatically filled in by BeezUP once a crossed out price has been indicated, mapped to "BarPrice", and different from "Price".
If you want to manually control this "Promotion" field, here is the value logic:

- 1 = on sale

- 2 = not in promotion

- 3 = on sale

Nature et Découvertes

Send your account manager an Excel file containing the list of products you wish to offer with:

  • the N&D SKU reference (9*******)

  • the title of the product

  • the current price of the product and the discounted price

  • the discount percentage

The deadline for sending your offers to your Account Manager is Tuesday, January 2.

Conditions of participation:

You must offer products available in immediate stock with your best discounts during the duration of the operation. Please note, if your promotional prices are not entered and programmed with the correct dates before January 8, you will be removed from the system.

Contact your account manager now for any questions

Click here to consult the official Nature et Découvertes documentation.

Pixmania

Conditions of sale for sale products:

Products must be less expensive than the last 30 days, in accordance with current law.

The discount rate varies depending on the product category.

Delivery conditions depend on the seller.

Columns to complete:

discount-start-date[channel=B2C] | discount-end-date[channel=B2C] | discount-price[channel=B2C]

Corresponding to the following fields:

[Start date of sales in France] | [End date of sales in France] | [Discount rate in France]

Rakuten*

In order to activate your sales on Rakuten, once your campaign ID has been created (see HERE), it is essential to insert the following information into the productsCampaignId field on Rakuten.


To then configure the BeezUP side balances, please refer to the FAQ.

The data must be transmitted between 3 and 5 days before the start of the sales.

Leclerc

Be sure to configure your discounted offers correctly in Mirakl: price (reference price), discount-price (discounted price), discount-start-date (start date of the promotion - if possible sent in Mirakl at least several days before the start sales - with start date on 01/10/2023 at 8:00 a.m.), discount-end-date (end date on February 6 at 11:59 p.m.). Here is the matrix to send to the marketplace.

Pureshopping*
31M²*

Field crossed price: yes
Dates fields: no

Recommendations available here.

RueDuCommerce

Field crossed price: yes
Dates fields: yes

PLEASE NOTE: this year at Rue Du Commerce, the sales last from January 10 to February 6, 2024

Consult the documentation.
Note that in this case:
> the sale_rank field is automatically (if your "discount-price" and "price" fields are different) set to 1 by BeezUP, but is not transmitted to RDC, it is used to manage your markdowns.
> the sales-price-x, sales-start-date-x and sales-end-date-x fields have their x value determined by the value entered in sale_rank.
> the sales-price-x fields are automatically fed by your "discount-price" field unless you fill in the "sale-price 'field, then the latter will be taken into account.

In summary if you do not make several markdowns: you just have to map the price and discount-price fields.
If you are communicating on different levels of markdown then you must pass values ​​for sale_rank and sales-start-date and sales-end-date.
If you want a sale price different from that of "discount-price" then map "sale-price" (don't forget to fill in "sale_rank", "sales-start-date" and "sales-end-date".

As a reminder, the date format must be as follows: YYYY-MM-DD

Shopalike*

Field crossed price: yes
Dates fields: no

No specific recommendations, just fill in the usual crossed out price field.
You can also add the mention balance in the title or in the description of your articles (optional).

Regarding the update of the feeds for the launch of the sales, it is best if the updated feeds are available on the first day of the sales at 6 am.

Spartoo*

Field crossed price: yes
Dates fields: no

In order for products to be on sale from 8:00 a.m., Spartoo requests that the start time of the sales in the feed ("startdate") be scheduled before 6:00 a.m.

For any balance flow control, please notify Spartoo at least 15 days before the start of the sales. If this deadline is not respected, we will not be able to ensure that your flow will be checked before the start of the sales.

All the explanations here.

To insert the “startdate” (start date of the reduction) and the “stopdate” (end date of the reduction): use the Timestamp format

Note: The "on_sale" field is automatically filled in to "1" by BeezUP if "Product price" and "Discount price" are mapped and with different values.
You have the possibility of countering the effect by indicating "0" for open products.

TouslesPrix*

Field crossed price: no
Dates fields: no

No feed modification is suggested. Simply update your "price" column so that the values are the same for your site. Do not change the description of your products and do not add a written mention “sales”

Twenga

Field crossed price: yes
Dates fields: yes

Be sure to use the "Twenga - Google specs" feed.

You must add new products 1 week before the first day of sales.

Dates: they must be included in the "sale_price_effective_date" field, in YYYY-MM-DD format (ex: 2024-01-10), by separating the start and end date with a slash (/).ex: 2024 -01-10T08: 00 + 0100 / 2024-02-06T23: 59 + 0100

* : Information related to the winter sales 2023, as no recommendation has been received from this partner since that date.

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